Digital Marketing

Program Information

Location: Downtown Milwaukee Campus, Mequon Campus, Oak Creek Campus
Pathway: Business & Management
Program Code: 05-104-1
Offering: In-Person, Online
Degree Type: Badge
Start Dates: Based on individual program

About the Credential

The courses in this program will develop Digital Marketing skills that will help businesses to promote their brand and to connect with potential customers using the internet and other forms of digital communication. This includes email, social media,web-based advertising text, and multimedia messages.

HOW TO earn a Credential

MATC’s digital badges are an easy way for earners to share their verifiable knowledge and skills both socially and professionally.

All MATC’s digital badges are earned when the identified course(s) within the badge are all completed with a grade of C or better. This more immediate method of delivering credentials allows our students to showcase their hard-earned skills faster and stand out to employers sooner.

Earning Criteria

Course	Course Name	Credits
MKTG-102	Marketing Principles	3-credit college-level course
MKTG-118	Social Media Marketing	3-credit college-level course
MKTG-165	Digital Marketing	3-credit college-level course
MKTG-198	Visual Media Marketing	3-credit college-level course
	TOTAL CREDITS	12

Tuition for Individual MicroCredentials and Badges is paid for by the student. However, if you plan to further your education with a Technical Diploma or Associate Degree, financial aid and scholarships may be available. Please meet with your Pathway Advisor before registering for more information.

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